Junk for Code

have a look

This is a lovely weblog. (Link courtesy of She sells Sanctuary)

It is from Tasmania, of course.
They understand themselves to be ecological selves.

This is what those who live in the big cities in Australia seem to have forgotten. Those who run our cities are more preoccupied with branding than ecology. Thus

"Branding is about attitude, perception and awareness. It is about linking thoughts and feelings in the minds of people with the image of the city. In the global economy, Burlington competes with cities around the world for business development and tourist dollars."

The promise is that with the new city brand or logo produced at great expense small cities like Hobart can steal a lead and powerfully communicate the Hobart advantage within the nation and across the world stage.

Yeah. The genius of marketing. How much more sensible it is seeing oneself as living within a ecosystem.

Posted by Gary Sauer-Thompson at November 30, 2003 09:25 PM | TrackBack