March 10, 2004
Cliches are everywhere in public language. An example? The word 'customer.' It's a market or business world meaning purchasers who exchange money for commodities.
Fair enough. It makes sense does it not?
But it becomes a cliche when universities have customers and bureaucracies have customers. And when does the CIA have customers.
Very odd.
Does the national security state have customers? Hardly. It has internal and external enemies.
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And when hospitals have customers.
Or clients. A client is a customer who begs.