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"...public opinion deserves to be respected as well as despised" G.W.F. Hegel, 'Philosophy of Right'

simplistic media rhetoric « Previous | |Next »
May 16, 2007

This Pray for Rain animated cartoon by Nicholson is much more witty and complex than this one dimensional effort:

Gillard's House.jpg
Bill Leak

I presume the "house" refers to economic credibility whilst Julie Gillard as a union luvvie comes straight out of Janet Albrechtson, who writes:

As far back as December, we’ve been giving Rudd some gentle advice that he needs to pick the Labor Party up by the scruff of the neck and shake off the union ticks and fleas. In short, Kevin Rudd needs to do a Tony Blair. Since then Rudd has failed to heed the advice, outsourcing IR policy to the ACTU and union luvvie and IR spokeswoman, Julia Gillard.

Albrechtson also depicts Gillard as the redback spider of the union movement spinning its web to trap honest workers.

Yet the ALP is traveling well in the polls, it is countering the attack by big business on its industrial relations policy, whilst the campaign against Work Choices has legs and resonates in the electorate. The Work Choices laws remain an issue despite their softening to include fairness. Hence the media campaign with its simple message: The ALP is trying to live in the house of economic credibility while opposing every economic reform and running "slick advertising slogans" to win public support.

Of course, as is well known, The Australian is doing its bit in this media campaign. Rather than it being the watchdog for democracy, we have the continual bagging of Labor by columnists Piers Akerman in the Sydney Daily Telegraph and Andrew Bolt in the Melbourne Herald Sun, and the news coverage of the two biggest selling tabloids in the country promoting the Coalition cause. Murdoch's papers call 'balance ' 'fairness' and 'objectivity' as running an explicit anti-Labor campaign.

So what happens if Labor win"? What does that say about the media power that is ruthlessly being deployed? I wonder what News Corp makes of the poor poll results that must be sending sent shockwaves through the Federal Government ministry and causing much unease in backbench?

What is more interesting is what is happening around global warming, the water shortage in the Murray-Darling Basin, or in marginal seats such as Tasmania. Note how these are all environmental/economic issues. They do not necessarily work to the Coaltiion's advantage.


| Posted by Gary Sauer-Thompson at 8:36 AM |